Perception Is Profit: Matthew Lafargue on Making Bags Feel Important | Emily Blumenthal & Matthew Lafargue

What makes a bag feel powerful the second someone spots it across the floor—and why does that magic disappear when brands scale? We sit down with Matthew Lafargue of Accessory Think Tank to unpack lessons from the Macy’s sales floor to leading $1.8B in wholesale. Matthew explains how service,…