
Lessons on Capitalism from Patagonia’s Reluctant Billionaire
From On with Kara Swisher
Published 10/30/2025

From On with Kara Swisher
Published 10/30/2025
When Patagonia founder Yvon Chouinard first got into business, all he wanted to do was make better equipment for himself and his fellow “dirtbags.” Over 50 years, he built Patagonia into a global outdoor retailer with a sustainable mission and ensured that the company’s profits will go toward…