
Billion dollar woman: how MCOBeauty's Shelley Sullivan built a beauty empire
Published 6/21/2025

Published 6/21/2025
Australia’s biggest beauty mogul, Shelley Sullivan, has built three powerhouse businesses from the ground up. At just 21, she launched a boutique modelling agency. While working with models, Shelley spotted beauty fails like DIY lash-curling burns and patchy self‑tans – which led to her…